Every Auckland business website needs to meet website legal requirements under the Privacy Act, Fair Trading Act and Human Rights Act. Here is the compliance checklist we run before any site goes live.
Continue ReadingA car dealership referral programme NZ buyers actually use pairs a clear, disclosed reward with rules that keep it outside the Gambling Act’s sales promotion scheme regime.
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A practical website backup plan for small business: the 3-2-1 backup rule, a backup schedule by site type, and what to do in the first hour your NZ site goes down.
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WhatsApp marketing for small business NZ is still wide open. Here is how to set up WhatsApp Business properly, sell through the Catalog, run click-to-WhatsApp ads and stay compliant with NZ’s spam law.
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Comparing Google Business Profile vs website for your Auckland business? See what each actually does, when a profile alone is enough, and how to make them work together.
Continue ReadingAI search for car dealers is changing how Kiwi buyers pick a dealership. Here is how NZ car dealers get recommended by ChatGPT and Google AI Overviews.
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A te reo Māori website design guide for NZ small business: how to add bilingual content with correct macrons, working SEO, and a language switcher that actually works.
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Pinterest marketing for small business NZ works as a visual search engine, not a social network. Here is who should use it, how Pinterest SEO works, and how to test it in 90 days.
Continue ReadingWebsite design for Auckland service-area businesses hinges on one decision: which suburbs earn a dedicated page. Here is the framework that avoids duplicate content while still ranking locally.
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EV marketing for NZ car dealers needs updating after the 2026 Clean Car Standard changes. Here is how to fix range anxiety messaging, running-cost claims and landing pages to convert more EV and hybrid leads.
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